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TikTok Provides Viewers Authority to Reduce Artificial Intelligence-Made Content in Their Feeds

Users will soon have a new feature that allows them to lessen the quantity of AI-made content appearing in their feeds. This move comes as the company announced that it now features in excess of 1 thousand million AI videos.

Pilot Phase and Launch

The new functionality is in a pilot phase over the following weeks before a global rollout. This development comes amid a increase in AI content, fueled by recent AI video creators.

AI Content on Other Platforms

Recent reports that nearly 10% of the quickest rising content creators on a competing service only show clips produced artificially. A large amount of this material is considered mass-produced AI material, a phrase for poor-quality, bulk-generated content that is often illogical or bizarre.

Our research shows that many people appreciate content created using AI tools, ranging from AI artwork to educational videos, and we aim to provide users the power to see more or less of that, depending on their own preferences,” commented a platform representative.

AI on the Platform

The service disclosed that there are presently 1.3 billion videos on its app tagged as AI-generated. Overall, over 100 million pieces of content are uploaded to the platform every day, making AI content a minor portion of its complete catalog.

User Control Features

Members will be capable of limit or boost the volume of AI content they see by accessing the “manage topic” setting in the platform and picking “AI-generated content”. Other topics that currently be modified under the filter include politics, clothing, aesthetics, and movement.

Content Labeling and Policies

Its rules require users to tag convincing AI-generated content, and it bans malicious fake videos of well-known individuals or emergencies. Any realistic artificial content that is not labeled can be taken down under its community policies.

In addition, the platform will henceforth add an “AI-made” watermark to content made using its own AI tools, or identified by an industry-wide initiative for identifying AI-generated material. This action is designed to deter users from trying to circumvent the tagging system.

AI Literacy Programs

The company is furthermore establishing a $2 million AI literacy fund for professionals and organizations to produce learning resources about responsible artificial intelligence. This initiative will benefit educational bodies dedicated to teaching coding and technology.

Moderation Strategy

TikTok has supported its content review process, following discussion over proposals to lay off a large number of review team members in Britain. TikTok is planning to reduce 439 jobs in its user protection division in its British office, with worker representatives and digital protection specialists raising concerns that people are being substituted by machine-led review.

A company official clarified that people-led review would remain essential, but automated tools can safeguard staff by eliminating the most distressing content prior to it has to be seen by staff. The platform reported a 76% decrease in explicit and harmful content reviewed by human moderators over the last 12 months due to the use of its machine learning processes.

It is vital to combine staff and AI to ensure user safety,” the executive stated. “We’ll have humans as part of that process, but we also think it’s extremely critical to limit contact with unsafe media as rapidly, which is why a significant AI assistance is really helping us process content quickly.”
VF
Written by

Veronica Fleming

A travel writer and hospitality expert specializing in UK coastal destinations, with over a decade of experience curating luxury holiday experiences.

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